More than 40 million doors are sold each year, representing annual sales of about $24 billion. Now, the Schlage Residential Products Division is giving you the chance to significantly increase your incremental sales and profits. How?

We offer leading brands -- Schlage and Ives — which provide exciting new cross-selling and up-selling opportunities for our retail partners.

These leading brands give your customers a choice they never had before — the chance to acquire complete exterior and interior door systems. Whenever they purchase a door, they can also buy products that deliver maximum security, great first impressions and decorative upgrades — all from one source.

Use this section to learn how to:

• Strengthen and leverage door sales
• Create move-up opportunities
• Influence multi-purchase decisions

Turn to Schlage for the best opportunities to sell the complete door and reach into the Untapped Profit Zone.

• Interior door opportunities
• Exterior door opportunities

These move-up and cross-selling strategies deliver greater profits for your store and offer the best security your customers can buy. Count on Schlage to create innovative opportunities to sell more products at a greater profit. Contact your Sales Representative for more ideas, merchandising and event marketing programs.

Maximum Security    (back to top)

Consumers and homebuyers rely on the extra security of Schlage Maximum Security locksets. In addition, flush bolts, chain bolts and other locks from Ives can provide security for other entry doors.

• Promote deadbolts on all exterior doors.
• Maximum Security deadbolts offer the best security. Upgrade homeowners to Maximum Security locks with Grade 1 security features.
• Recommend that homeowners install Maximum Security throughout the home: locksets, deadbolts, eye viewers, door hardware and window hardware.
• Promote the brand that consumers prefer most: Schlage.

First Impressions    (back to top)

Ives mail slots, door knockers, house numbers and kick plates create an elegant first impression — improving the curb appeal of the home.

• Upgrade to handlesets for security and beauty.
• Add solid brass door knockers and house address numbers.
• Add easy to install mail slots and kick plates.
• Promote Ives, rated #1 in brass hardware.

Decorative Upgrades    (back to top)

Ives door hardware provides decorative upgrades that create an elegant, coordinated design both outside and inside. Increase profits by offering homeowners more style, functionality and convenience.

Upgrade doorknobs throughout the house to levers to enhance the appearance and add value to the home.

Upgrade decorative hardware throughout the house: switchplate covers, specialty hooks, door stops, hat hooks and cabinet hardware.

Leverage the opportunity to upgrade consumers from knobs to levers, accenting home décor with brass hardware.

Interior Door Opportunities    (back to top)

1.  Garage-to-house passage door

• Schlage Combo Pack
• Ives door/wall stop
• Ives coat hook
• Ives pneumatic door closer

2.  Bath/bedroom door

• Schlage lever
• Ives door/walll stop
• Ives coat hook
• Ives door bolt

3.  Closet door

• Schlage knob
• Ives door/wall stop
• Ives coat hook

4.  Sliding closet door

• Ives flush pulls

Exterior Door Opportunities    (back to top)

1.  Front door

• Schlage Maximum Security handleset
• Ives door knocker
• Ives eye viewer
• Ives mail slot
• Ives kickplate
• Ives house numbers
• Ives chain bolt

2.  Storm door

• Ives door latch
• Ives crash stop

3.  Back/side door

• Schlage Combo Pack
• Ives chain bolt

4.  Patio door

• Ives sliding door pull
• Ives sliding door lock